Oct 20, 2011 12:00AM

Lytro Comes Into Focus

A focus-free camera for US$399? Yes please.

So you know how with "point and shoot" cameras, you can't actually just point and shoot? How you have to make people stop what they're doing before you point, and then wait for the camera to focus before you shoot? Well, not with this new piece of technology, which looks less like a camera and more like an Apple monocle or a lipstick with an LCD screen. And the best bit? It's on US$399.

It is actually a camera, though - it's called the Lytro, and it's designed for the Facebook/Tumblr/Instagram generation. The Lytro takes a picture instantly with no need to focus, capturing all the information in its light field so that you can just snap the photo and then play with the focus later. You then get a digital photo that you can adjust in about a million different ways, so you can focus in (or out) on certain areas. You'll be able to sharpen different areas at the same time, and the option to blur bits out means you'll never have to abstain from posting those cool group shots of you and your friends on Facebook because your face sucks.

For all the photos you don't mind so much, you can plug the Lytro in via USB, press a button and share selected pictures on Facebook and other networks. More things we like about it are its simple design (with just two buttons and a slider for zooming), and the fact that its battery life makes it possible to fill up the entire 8GB with pictures on a single charge (take that, Apple!). That's about 350 pictures, so unless you're one of those annoying people who take hundreds of unflattering eating/drinking shots at parties then you can probably just leave it in your bag without having to charge it daily (if you are, then there's a 16GB model available for an extra $100).

And look at what pretty pictures it can make:

Lytro is now taking pre-orders for the camera, which will be available in early 2012.

Words: Hannah Ongley

www.lytro.com

News & Features

Oyster TV: Gavriel Maynard Vs Fashion Week #2

Feat. Christine Centenera, Mark Vassallo and more.


Being On Time Never Looked So Fine

Meet your new favourite wristwatch makers.


Born In 94: Rose Bertram Shot by Tyler, The Creator

And Brick Stowell from Oyster #104.


Backstage: Song For The Mute

Featuring Lupe Fiasco.


Faces of Fashion Week: Fernanda

Shot by FEELTHEFUTURE <3


Stealing Sofas From Stolen Rum

In Sydney, Miami and Dunedin.


Overheard @ Fashion Week

Illustrated with GIFs.


#JUSTDOYOURBEST — A party tonight!

Feat. Emma Mulholland, Dion Lee, Paul Bui, Luke Sales, Lux Comms and more on decks.


Street Style: Fashion Week In Polaroids

Stuff we saw and liked.


Backstage: Di$count

Shot by Gavriel Maynard.


Review: Di$count

Sequinned bad bitches for life.


Oyster's 20th Anniversary Party

Presented by Crystal Head Vodka


Interview & Shoot: Inès-Loan Rau

Shot by Aingeru Zorita in Oyster #104.


Model Diary: Ollie Henderson x Myf Shepherd

Backstage bandits @ MBFWA.


Tavi Gevinson Is Hitting Broadway

With Michael Cera and Kieran Culkin.


Backstage: Alice McCall Cruise 14/15

Glitter hairspray and falling petals.


Peaches Geldof Autopsy Found Inconclusive

"A non-suspicious but unexplained sudden death."


Faces Of Fashion Week: Rachel Rutt

Weaving and spinning all over MBFWA.


Lena Dunham On Her Sister Coming Out, LGBTQ Affinity

Disappointed to find that she herself was not gay.


Oyster's Having A P.A.R.T.Y!

With Dion Lee & Emma Mulholland.


The Girls of Dion Lee

Line II shot by Saskia Wilson.