Take A Ride With Topshop Topman
Forget paying for the tram. Until February 24th, the British high street label will bring a tour bus providing complimentary rides to the streets of Melbourne for a ‘Topshop Topman Takeover’. The purple, red and yellow bannered London-style bus will take you to all of your favourite summer hotspots including Fitzroy Open Air Pool, St Kilda Beach, Federation Square and the label’s new shop on Chapel St, where DJs will be playing live every Friday and Saturday over summer.
That’s not all they are offering. The ticket you will receive once you get onto the bus (inspired by London’s Oyster card) could double-up as a gift voucher if you are lucky – the first three hundred tickets sold each day include one $500 voucher and two $250 vouchers, as well as other smaller prizes. Remember, this happens each day, and you’re automatically reentered into the draw for the major prize if you aren’t lucky at first. Let the games begin.
The timetables are in store, plus the Topshop Topman Tour Bus will Tweet updates of its whereabouts and route for the day so you know exactly where to jump on and jump off.
Topshop Topman Melbourne is located at The Jam Factory, 500 Chapel St, South Yarra.
Phone: 03 8844 0900
Words: Tara Rivkin
www.topshop.com
www.topman.com
